Webinar 26 June: Online Localisation Strategy in Hospitality

HSMAI Europe will host its first webinar on Digital Marketing on Friday 26 June, lead by Niklas Schlappkohl, Senior Director, eCommerce from the Carlson Rezidor Hotel Group, and Chair of the HSMAI Europe Digital Marketing Advisory Board.

Topic of the day will be Online Localisation Strategy in Hospitality, taking place at 9:30 AM (CET) on Friday 26 June.

The webinar is designed to highlight the most important, high-level items when planning a multilingual website strategy in hospitality and provide guidance on its approach. Text continues under photograph.

From budget optimisation for managing and maintaining multiple languages, via obtaining regional buy-in for translations, on to how to decide on which languages to include.

Attendance is free and the webinar will last no more then 45 minutes, followed by a Q&A.

Register by pressing here.

Upcoming webinars are:

Friday 10 July at 9:30 AM (CET) with Terri Scriven, Industry Head of Hospitality of Google UK, and Vice Chair of the HSMAI Europe Digital Marketing Advisory Board.
Topic: Focus on audience – a roadmap to programmatic.

Friday 24 July at 9:30 AM (CET) with Torsten Sabel, COO, Customer Alliance, member of the HSMAI Europe Digital Marketing Advisory Board.
Topic: Review and Reputation Management – Case Studies and Outlook

For further information, please contact us at postbox@hsmai.eu.

Register for the webinar by pressing here

You will receive a confirmation shortly after registration. If not received, please check your spam filter.

Top photo: Office landscape (Stock photo from Photo Alto™).